The doll, called Lamilly, was created in the image of the average young American woman – fuller, rounder, with acne, cellulite, stretch marks, and more!

Lammily is the brainchild of artist and researcher Nickolay Lamm, who had always been frustrated with the unrealistic proportions of Barbie dolls. One day, he decided to create a fun, appealing doll with natural makeup and a casual wardrobe.

“I feel that, right now, dolls are very ‘perfect’ looking, when, in real life, few of us have perfect skin,” he told reporters. “So, why not give dolls a ‘real treatment?’ Things like acne, stretch marks, and cellulite are a natural part of who we are.” Lamm wanted little girls to get used to the idea that these things are normal and not ‘flaws’ to be ashamed of.

Here’s a bunch of 2nd Grade children responding to her: